MOBILE APPLICATION UX AND UI DESIGN (interactive prototype) for Amazon.com
Social Shopper, as the name suggests, is a socially connected personal shopping mobile application, spanning the online as well as offline shopping domains.
PROJECT TASKS
Design sprint, information architecture, wireframing, interactive prototyping, user-testing, mobile UX.
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Buy everywhere
Social Shopper, an in-house pilot application, was conceived and designed to allow the user to buy any product anywhere, online or offline, based on best available price, and/or user’s current location (offline option).
Socialite
Social shopping means sharing your wishlist with friends to find the best deals. The app was designed to geo-locate connected friends, out shopping, enabling users to co-ordinate their buying experiences.
Sale on demand
In addition to being social, the idea allowed Amazon to offer reduced prices on popular products, in real-time, based on other available (comparable) online seller prices. An aggressive edge in an aggressive domain.
