ENTERPRISE UX AND PRODUCT DESIGN for Bungee Tech Corporation, USA
Brandscape is a stand-apart, curated experience for brand data and competitive intelligence experts.
PROJECT TASKS
Secondary research, information architecture, wireframing, interactive prototyping, UI and UX design.
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Beat the competition
Brandscape is a competitive-intelligence platform, designed to monitor pricing, promotion, assortment, digital shelf, and availability data across key competitors.
Not just a dashboard
Brandscape is designed as an expert-facing experience, and not just a run-of-the-mill dashboard interface. This curated experience allows the user to access, derive and share a complete picture of online and offline data and intraday insights from any retailer, using an always-on competitor price architecture.
Visualize
Boring data can be boring. Unless it is visualized to be intriguing, accessible and just plain attractive. In a domain that is seen as purely functional, Brandscape is designed to be visually inviting, in addition to being fully functional, to all stake-holders.
